What You'll Learn:
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What is marketing (and what it’s not)
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The 5 pillars of a healthy marketing foundation
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The modern buyer journey
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What SEO, branding, and targeting really mean
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Quick wins you can do today
Also Includes Light Intro To:
Local SEO
Organic Content
Ads
Email Marketing
Social
Website Tracking
What You Get:
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Live Virtual 60-min Workshop
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60-min Live Q&A next day
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30-day access to replay
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Downloadable workbook
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Current as of [Month/Year]
This Module Is Perfect For:
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New business owners getting started
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Seasoned owners finally getting clarity
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Anyone confused by marketing jargon
FAQs
No. You’ll get access to the recording for 30 days, even if you miss the live session.
Do I have to attend live?
Yes. We update each module's workbook and content within 6 months of major platform changes.
Will this be updated if marketing rules change?
Enroll Now & Take Control
*Space is limited. Replays are only available to those who purchase this module.
OWN YOUR MARKETING SERIES — 12 MODULES
Series 1
Marketing Foundations
Marketing Foundations
Definitions, mindset shifts, buyer journey
Great for first-timers
and reframing experienced owners.
Your Brand Identity & Voice
Positioning, values, tone, style
Brand Voice Guide
Messaging That Connects
Value proposition, elevator pitch, talking to your audience
Frameworks + real examples
Series 2
Digital Setup Essentials
Your Website: Structure, Strategy & Conversions
Navigation, CTAs, mobile design, best practices
Google Business Profile & Local Listings
NAP consistency, reviews, GBP posts & insights
Content Foundations for Visibility
Blog basics, content planning, beginner SEO
Series 3
Smart Growth Tactics
SEO Strategy (Beyond the Basics)
Keyword mapping, local vs. organic, content clusters.
Social Media That Supports Strategy
Channel purpose, batching, brand voice in practice.
Intro to Paid Advertising
Types of ads, targeting, when not to spend money.
Series 4
Systems, Funnels & Momentum
Email Marketing & Lead Capture
Funnels, opt-ins, nurture sequences.
Simple Automations for Busy Businesses
Tools (Zapier, MailerLite, Wix Forms), workflows
Tracking, Metrics & Decision Making
GA4, Looker Studio, KPIs, data you actually need.
ALL DATES:
Module 1: What Is Marketing Really?
Workshop: Wednesday, July 9, 2025 @ 1:00 – 2:00 PM MST
Live Q&A: Thursday, July 10, 2025 @ 1:00 – 2:00 PM MST
Module 2: Your Brand Identity & Voice
Module 3: Messaging That Connects
Workshops: Wednesday, July 30, 2025
Module 2: @ 1:00 – 2:00 PM MST
Module 3: @ 2:30 – 3:30 PM MST
Live Q&A: Thursday, July 31, 2025 @ 1:00 – 3:00 PM MST
Modules 4: Your Website: Structure, Strategy & Conversions
Modules 5: Google Business Profile & Local Listings
Workshops: Wednesday, August 27, 2025
Module 4: @ 1:00 – 2:00 PM MST
Module 5: @ 2:30 – 3:30 PM MST
Live Q&A: Thursday, August 28, 2025 @ 1:00 – 3:00 PM MST
Module 6: Content Foundations for Visibility
Module 7: SEO Strategy (Beyond the Basics)
Workshops: Wednesday, September 10, 2025
Module 6: @ 1:00 – 2:00 PM MST
Module 7: @ 2:30 – 3:30 PM MST
Live Q&A: Thursday, September 11, 2025 @ 1:00 – 3:00 PM MST
Module 8: Social Media That Supports Strategy
Module 9: Intro to Paid Advertising
Workshops: Wednesday, October 1, 2025
Module 8: @ 1:00 – 2:00 PM MST
Module 9: @ 2:30 – 3:30 PM MST
Live Q&A: Thursday, October 2, 2025 @ 1:00 – 3:00 PM MST
Module 10: Email Marketing & Lead Capture
Module 11: Simple Automations for Busy Businesses
Workshops: Wednesday, October 22, 2025
Module 10: @ 1:00 – 2:00 PM MST
Module 11: @ 2:30 – 3:30 PM MST
Live Q&A: Thursday, October 23, 2025 @ 1:00 –3:00 PM MST
Module 12: Tracking, Metrics & Decision Making
Workshop: Wednesday, November 12, 2025 @ 1:00 – 2:00 PM MST
Live Q&A: Thursday, November 13, 2025 @ 1:00 – 2:00 PM MST
Courses Coming Soon
Planning Your Annual Marketing Calendar
Choosing the Right Tools for Your Stack
Your Full Marketing Map—One Step at a Time
Each workshop is $49 and packed with practical, real-world marketing guidance.
Buy one when you need it—or grab the full series for just $499 and
save nearly $200.
Want structure? Follow our suggested monthly rollout and master your marketing in one powerful year.
Want speed? Stack modules and go faster—you're in control.
Start where you are. Build what lasts.
OR GET
OWN YOUR MARKETING SERIES — 12 MODULES
Series 1
Marketing Foundations
Marketing Foundations
Definitions, mindset shifts, buyer journey
Great for first-timers
and reframing experienced owners.
Your Brand Identity & Voice
Positioning, values, tone, style
Brand Voice Guide
Messaging That Connects
Value proposition, elevator pitch, talking to your audience
Frameworks + real examples
Series 2
Digital Setup Essentials
Your Website: Structure, Strategy & Conversions
Navigation, CTAs, mobile design, best practices
Google Business Profile & Local Listings
NAP consistency, reviews, GBP posts & insights
Content Foundations for Visibility
Blog basics, content planning, beginner SEO
Series 3
Smart Growth Tactics
SEO Strategy (Beyond the Basics)
Keyword mapping, local vs. organic, content clusters.
Social Media That Supports Strategy
Channel purpose, batching, brand voice in practice.
Intro to Paid Advertising
Types of ads, targeting, when not to spend money.
Series 4
Systems, Funnels & Momentum
Email Marketing & Lead Capture
Funnels, opt-ins, nurture sequences.
Simple Automations for Busy Businesses
Tools (Zapier, MailerLite, Wix Forms), workflows
Tracking, Metrics & Decision Making
GA4, Looker Studio, KPIs, data you actually need.
-
Module 1: Wednesday, July 9, 2025
-
Modules 2 & 3: Wednesday, July 30, 2025
-
Modules 4 & 5: Thursday, August 21, 2025
-
Modules 6 & 7: Thursday, September 11, 2025
-
Modules 8 & 9: Thursday, October 2, 2025
-
Modules 10 & 11: Thursday, October 23, 2025
-
Module 12: Thursday, November 13, 2025
Courses Coming Soon
Planning Your Annual Marketing Calendar
Choosing the Right Tools for Your Stack
Your Full Marketing Map—One Step at a Time
Each workshop is $49 and packed with practical, real-world marketing guidance.
Buy one when you need it—or grab the full series for just $499 and
save nearly $200.
Want structure? Follow our suggested monthly rollout and master your marketing in one powerful year.
Want speed? Stack modules and go faster—you're in control.
Start where you are. Build what lasts.